December 21 is the shortest and darkest day of the year. To mark the occasion and the launch of the new IONIQ 5 electric car, Hyundai and FamousGrey asked Gunter Blokken to illuminate one of Brussels darkest streets with the car's latest technology. The advert was broadcast on the web and on television.

Client : Hyundai - Agency : FamousGrey - Director : Gunter Blokken